Otterly.AI Pricing (2026): Plans, Prompt Limits, and Add-Ons

Otterly.AI pricing is a monitoring-design decision, not a race to find the lowest headline price. Your plan determines prompt capacity; add-ons determine engine coverage. Compare prompt cadence, engine mix, and whether you need Google AI Mode, Gemini, or Claude beyond base access.
This is a documentation-based buyer guide, not a hands-on review. It is based on the public Otterly.AI pricing page and Otterly.AI pricing documentation, reviewed on September 23, 2026. No paid account was run, and accuracy was not measured. The goal is to make the published plans easier to budget and compare before you subscribe.
Table of contents
- What does Otterly.AI cost?
- What is included?
- How much do add-ons cost?
- What does a plan plus an add-on cost?
- How should you compare limits?
- Which option should you choose?
- Frequently asked questions
What does Otterly.AI cost in 2026?
Otterly.AI’s published monthly plans are $29 for Lite, $189 for Standard, and $489 for Premium, before tax. The plans include 15, 100, and 400 prompts respectively, with base access covering four engines. Annual billing is advertised at 15% off.
| Plan | Monthly price | Included prompts | Base engine access | Advertised annual discount |
|---|---|---|---|---|
| Lite | $29 | 15 | Four engines | 15% off |
| Standard | $189 | 100 | Four engines | 15% off |
| Premium | $489 | 400 | Four engines | 15% off |
The key qualification is that a “prompt” is not a universal measurement across every engine. You are buying a configured monitoring setup: prompts run against a selected engine mix at a chosen cadence. Two accounts with the same prompt count can have different coverage.
What is included in each Otterly.AI plan?
Each published tier includes base access to four engines. The plans differ primarily in prompt capacity. The official public pages do not establish that every optional engine is included, so treat required add-ons as part of your cost.
Who is the Lite plan for?
Lite costs $29 per month and includes 15 prompts. It fits a narrow brief: one brand, limited buyer questions, or an initial check on a few important prompts.
Lite suits a team still deciding which prompts deserve recurring attention. It is less suitable across many products, markets, personas, or competitors, and optional engines change its real cost.
When does Standard make more sense?
Standard costs $189 per month and includes 100 prompts. It is the middle tier for a team beyond a small pilot that wants a repeatable prompt set.
The jump from 15 to 100 prompts is substantial. Standard makes sense when you can name what the extra prompts monitor: products, high-intent questions, regions, or competitors.
Who should consider Premium?
Premium costs $489 per month and includes 400 prompts. It is intended for a broad monitoring program where the prompt inventory justifies the commitment.

How much do Otterly.AI add-ons cost?
Add-ons increase the monthly price for additional prompts or engine coverage. The published extra-prompt option is 100 additional prompts for $99 per month. Google AI Mode/Gemini and Claude are priced by plan tier.
| Add-on | Lite | Standard | Premium |
|---|---|---|---|
| Google AI Mode/Gemini | $9/mo | $59/mo | $149/mo |
| Claude | $29/mo | $109/mo | $439/mo |
| Extra 100 prompts | $99/mo | $99/mo | $99/mo |
Read these add-ons as coverage choices, not simply as more rows in a prompt counter. An engine add-on changes where configured prompts can be evaluated; the extra-100-prompts option changes capacity. Budget them separately.
Is Google AI Mode or Gemini included?
Official pricing lists Google AI Mode/Gemini as an add-on at $9 per month on Lite, $59 on Standard, and $149 on Premium. If it matters to your audience, include it when comparing tiers.
Is Claude included?
Claude is also a tiered add-on: $29 for Lite, $109 for Standard, and $439 for Premium. The official pages do not present Claude as part of base four-engine access.
What does an Otterly.AI plan cost with an engine add-on?
Consider a Standard subscription with Google AI Mode/Gemini. The calculation is straightforward:
Standard base plan: $189/month
Google AI Mode/Gemini: $59/month
Total before tax: $248/month
At the base-plan level, Standard’s simple prompt ratio is $189 divided by 100 prompts, or $1.89 per configured prompt per month. That ratio is useful as a capacity reference, not as a complete measure of value. Adding Gemini changes engine coverage rather than increasing the included prompt count, so the effective cost per monitored engine-prompt combination depends on how you configure and run the program.
Adding 100 prompts makes the example $347 per month before tax: $189 + $59 + $99. That expands capacity; keep capacity and coverage separate.
How should you compare Otterly.AI prompt limits?
Compare prompt limits against your monitoring cadence and engine mix, not against the headline number alone. A useful planning sequence is:
- List the buyer questions you need to monitor.
- Group them by product, audience, market, or intent.
- Decide which engines need to run those groups.
- Choose a cadence that makes changes actionable.
- Add the engine and prompt-capacity options required by that design.
For example, 100 prompts on a narrow engine set are not equivalent to 100 prompts distributed across several engines. Likewise, 15 carefully selected prompts may be more useful than 100 that no one reviews. Ask: “What repeatable monitoring design will answer our visibility questions?”
Is Otterly.AI good value for the money?
Otterly.AI’s value is strongest when repeatable monitoring is the goal. The product can make sense for a team that has a defined prompt inventory, needs recurring checks, and can use the results to improve content, positioning, or visibility work.
The value case is weaker when you are still discovering core questions, need only a one-time snapshot, or cannot connect changes to an owner and an action. A smaller starting point—or one-time audit—may be more disciplined than the largest allocation.
The stance here is simple: choose Otterly.AI for a monitoring design you will actually operate, not because its headline prompt number looks cheap. Capacity, cadence, and engine coverage are the real buying variables.

What are the main Otterly.AI pricing limitations?
The public pages do not answer every implementation question. Verify prompt counting, refresh cadence, exports, taxes, and other charges.
This guide does not claim measured accuracy or hands-on performance. Treat prices as a budgeting baseline, then confirm operational details before committing.
What should you choose: Lite, Standard, Premium, or an add-on?
Use this framework:
- Choose Lite when 15 prompts can cover your most important questions and you want a focused starting allocation.
- Choose Standard when you have a maintained prompt program that needs up to 100 prompts and broader recurring coverage.
- Choose Premium when 400 prompts are justified by the breadth of your products, audiences, or markets.
- Add Google AI Mode/Gemini when that engine is part of the visibility question you need answered.
- Add Claude when Claude coverage is a deliberate requirement, not an assumption about base access.
- Add 100 prompts for $99 per month when your monitoring design needs more capacity, while remembering that this does not change engine coverage by itself.
If annual billing is practical, the advertised 15% discount can lower the effective cost. Confirm the annual total and billing terms before paying.
Frequently asked questions about Otterly.AI pricing
What is the cheapest Otterly.AI plan?
Lite is the cheapest published monthly plan at $29 for 15 prompts, before tax. It includes base access to four engines; optional engine add-ons can raise the total.
Does Otterly.AI offer an annual discount?
Yes. Annual billing is advertised at 15% off. Confirm the exact annual charge and terms on the official pricing page before checkout.
Are Gemini and Claude included in the base plans?
Official pricing lists both as tiered add-ons. Gemini is $9/$59/$149 monthly by Lite/Standard/Premium, and Claude is $29/$109/$439.
How much does an extra 100 prompts cost?
An extra 100 prompts costs $99 per month. This increases prompt capacity; it does not, by itself, add Gemini, Google AI Mode, or Claude coverage.
What should you do before paying for an AI visibility tracker?
Start with the questions that matter to your business, then price the engine coverage and cadence needed to monitor them. If the design is still unclear, a free AEOeye snapshot can give you a focused starting point before you commit to ongoing monitoring.
For context, see the AI visibility tracker guide, AEO audit checklist, Profound pricing guide, and Peec AI pricing guide. Use an ongoing tracker when you have a repeatable question set and review process.
FAQ
What is the cheapest Otterly.AI plan?+
Lite is US$29 per month before tax and includes 15 prompts plus base access to four engines.
Does Otterly.AI offer an annual discount?+
Yes. The official pricing advertises 15% off annual billing; verify the final annual charge at checkout.
Are Gemini and Claude included in Otterly.AI base plans?+
The official pricing lists Google AI Mode/Gemini and Claude as separately priced tier-based add-ons.
How much do 100 extra Otterly.AI prompts cost?+
The published add-on price is US$99 per month for 100 additional prompts; it does not add optional engine coverage.
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