Answer Engine Optimization (AEO)
AEOeye editorial team · AEO Glossary
The practice of getting your brand recommended by AI answer engines like ChatGPT, Perplexity and Google AI.
Answer engine optimization is the discipline of making your brand, products and facts easy for AI assistants to find, trust and recommend when a user asks a question. Where SEO optimizes for a ranked list of links, AEO optimizes for being named inside a single synthesized answer.
AEO blends classic SEO fundamentals (crawlable, authoritative content) with new priorities: structured facts, third-party mentions, consistency across the web, and question-shaped content that AI can quote directly.
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